What put the Hot in Hot Wheels? Posted on August 20, 2020 In January 1945, while World War II still raged, Elliot and Ruth Handler joined a partner, Harold “Matt” Matson, to start a company in the Handlers’ garage in Los Angeles. Matson and Elliot combined their nicknames to come up with Mattel Creations. The young company produced picture frames, later adding dollhouse furniture made from the […]
VINTAGE HOT WHEEL CARRY CASES Posted on May 31, 2019 (June 5, 2019) 1968 Carrying Cases The introduction of Hot Wheels in 1968 was accompanied by a variety of carrying case options for the new collector. Rally Case The 12 Car Rally Case The most common and dreaded case, the “Wheel Case” famous for its ability to mangle mint condition cars into beaters! Inside of the Rally Case […]